2027 Ford Fathom: Specs, Price & Release Date
Starting MSRP: $28,350* | Free Reservations Open Now
Everything Ford has confirmed about its all-new, affordable electric pickup — plus what's still unknown. Reserve your place free, with no deposit and no obligation.
*Excludes taxes, title, registration, fees, and a $1,595 destination and delivery charge.
What Ford Has Confirmed
$28,350 Starting MSRP
Applies to the standard-range battery base model, delivering unprecedented value for an electric midsize pickup.
Standard BlueCruise
Every Fathom comes equipped with all necessary hardware for Ford's hands-free Level 2 highway driving assistant across hands-free Blue Zones.
Embedded Apple Maps
Directly integrated into the vehicle's hardware & software stack to provide turn-by-turn navigation, EV routing, and battery preconditioning.
Pro Power Onboard
Bidirectional power export capability lets you charge electronics, power jobsite tools, or power camping gear directly from the truck.
Ford hasn't released full studio photography, but on September 1, 2026, CEO Jim Farley posted the first real photos — camouflaged prototypes testing near Las Vegas. Even disguised, they show an upright front end similar to the Maverick, unusually small mirrors (Ford says the 20% size cut alone is worth 1.5 miles of range), rounded wheel arches, and a visible rear spoiler.
See the full photo gallery →Fact vs. Rumor: What Is Known Today
| ✓ Confirmed By Ford Motor Co. | ? Pending / Unconfirmed Details |
|---|---|
|
Official Model Name
Ford Fathom™ (from Old English fæthm, meaning outstretched arms and depth of innovation).
|
EPA Driving Range
Official EPA-estimated driving range figures have not been finalized or published by Ford.
|
|
Starting MSRP
$28,350 MSRP for the standard-range battery model (excludes $1,595 destination/delivery fee, taxes, and title).
|
Extended-Range Battery Price
Exact ER battery pricing is pending, but Ford confirmed it will cost significantly less than the F-150 Lightning's $10K option.
|
|
Clean-Sheet Platform
First vehicle built on Ford's new Universal EV (UEV) architecture — not an electrified Maverick or Ranchero revival.
|
Horsepower & Towing Capacity
Exact motor output, 0–60 MPH acceleration times, and maximum trailering/payload ratings remain unannounced.
|
|
Interior & Cargo Capacity
Seats 5 adults with more projected interior volume than a Toyota RAV4, plus an open bed and secure front trunk (frunk).
|
Uncamouflaged Photos
Ford has not released official studio photography or unmasked exterior images yet — only camouflaged prototype shots so far.
|
|
Standard Tech Suite
Digital Key, Ford app remote control, Apple CarPlay, Android Auto, and native NACS charging port.
|
Initial Delivery Windows
Deliveries begin later in 2027. Specific delivery windows will be communicated following early-2027 preorders.
|
Why Reserve Access Now?
First-Wave Allocation Priority
New platform vehicle launches always face tight initial supply. Reserving early gets you matched to Bowen Scarff Ford's priority order allocation when banks open in early 2027.
Zero Risk & No Deposit Required
Reserving is 100% free with no binding commitment or financial obligation. It puts you in line to receive official ordering invites before the general public.
Exclusive Official Updates First
Skip the internet rumors and forum speculation. Reservation-list members receive official Ford spec sheets, range ratings, pricing, and reveal photos as soon as Ford publishes them.
Trade-In & Financing Advantage
Lock in your trade valuation early and work with our EV team on financing, EV tax credit eligibility, and home charger installation before your truck arrives.
Reserve Your Ford Fathom
Free. No deposit. No obligation. Takes under a minute.
Want the full experience — photo gallery, video, and more — first? Visit our reservation page →
The Path To Preorder
Name & Price Unveiled
Ford confirms the Fathom™ nameplate, starting price of $28,350, and UEV platform details. Reservations open.
Full Vehicle Reveal
Official vehicle photography, interior views, range estimates, and trim specifications expected.
Preorders Begin
Ford opens the official preorder system. Reservation-list members receive invitation notices first.
Deliveries Begin
Initial customer production models begin shipping directly to dealerships for fulfillment.
Frequently Asked Questions
What is the Ford Fathom™?
Ford's all-new, affordable midsize electric pickup truck — the flagship vehicle on Ford's Universal Electric Vehicle (UEV) platform, combining open-bed utility with spacious interior comfort and modern software.
What does the name "Fathom" mean?
From Old English fæthm ("outstretched arms"), also a unit measuring depth. Ford chose it to reflect a new depth of innovation.
How much will the Ford Fathom cost?
Starting MSRP of $28,350 for the base model with the standard-range battery (excluding taxes, title, license, and a $1,595 destination and delivery charge).
Is the Fathom an electric Ford Maverick or a Ranchero?
No. Before Ford's official announcement, this truck was widely rumored to revive the Ranchero name. It's an all-new, clean-sheet vehicle on Ford's UEV platform — not an electrified Maverick or Ranchero revival.
Are there official photos of the Fathom yet?
Not full studio shots. Ford's CEO released the first camouflaged prototype photos on September 1, 2026. See them here →
How does the Apple Maps navigation integration work?
Unlike standard smartphone-projection Apple CarPlay, the Fathom features embedded Apple Maps built directly into the vehicle's native display hardware and software, supplying map data that powers next-gen BlueCruise hands-free driving, turn-by-turn navigation, and EV battery preconditioning.
Does every Ford Fathom come with BlueCruise?
Every Fathom is equipped from the factory with all required hardware for Ford's next-generation BlueCruise Level 2 hands-free highway driving system across qualified Blue Zones.
When do preorders open and when will deliveries start?
Ford opens official customer preorders in early 2027, with deliveries scheduled to begin later that year. Reserving now guarantees direct updates as soon as preorder invitations are released.
Bowen Scarff Ford
1157 Central Avenue North
Kent, WA 98032